There’s a nice piece over at consultancy.uk on Supply Chain Sustainability.

Calling on a recent survey there’s some insightful statistics on why sustainability matters but more importantly why firms are investing in it.

I found the following really interesting:

The research further asks respondents to indicate their motivations for developing their respective supply chain towards sustainability. The survey found that brand image improvement remained the top priority for companies, at 51% of respondents, followed by executive board decision, at 43% of respondents. Environmental regulation comes in third, as cited by 41% of respondents. Cost reduction was cited by 35% of respondents.

Which reads to me as “we want to do it because it makes us look good in the eyes of our customers”.

The better news from the article is that for many organisations it remains of strategic importance.

Click the link above to check out the article.

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